A promo is a snippet of content which links to a full piece of content elsewhere on the BBC site or app.
The Promo component is used to advertise BBC content. Principally it is a link to that content, but it can include a combination of supporting content to draw the reader's attention, such as media, data, and information about the content's author.
The full range of supporting Promo content is outlined on the GEL Promo page.
A Promo can be made up of different content, giving us the flexibility to communicate the right message. Below is a list of the content properties covered in this document.